How to Hoot
A "Hoot" is our word for an unstructured and extremely informal gathering of RHS Members. It's usually a one day event. Sometimes (but not always) it involves a train with Members traveling from near and far to meet at one location. We pick a place and go there in mass, gather briefly to say hello, then go our merry ways to lunch or shop or meander. The key to a Hoot is that each participant is responsible for her own reservations, transportation et cetera. There can be a theme but definitely no formal program as such.
If you've never "hooted" before, don't miss this. Check the RHS Online Calendar for events in your area. If you don't find one listed, consider throwing one yourself.
The Red Hat Society has certainly been in the news lately. The world is taking notice ladies, so let's all be ready! When the press or a potential new member asks what we gorgeous ladies are all about – and you know they will – just give them your best smile and say:
The Red Hat Society is the world's largest play group for women. We connect, support & encourage women in their pursuit of fun, friendship, sisterhood. We would love to invite you to become a member at www.RedHatSociety.com. Women join the Society and then they are free to participate in local chapters.
For the Press, please refer them directly to www.RedHatSociety.com/Press for the latest information. If you are interviewed, don't forget to email our PR department and send them the links to your articles and coverage. They want to give you the publicity you deserve. PR@RedHatSociety.com
Pick a date, time frame and location. Hoots feel spontaneous but they are planned in advance.
Location is important! Be sure to pick a good spot for your Hoot. The best locations have three features:
Transportation – Since Hatters may be arriving from lots of different locations,
you'll need to take transportation into account. Find a gathering place that's near
good parking for those arriving by car, a train station, or even bus routes. Make it as
easy as possible to get there.
Variety – Unless you're organizing the hoot around a specific event you'll want to pick a location that has lots of different options for fun. Shopping areas with a variety of stores, or downtown areas are good for this.
Centrality – Try to pick a place that's central to all of the Hatters who will be attending. After all, you want as many people to come as possible!
• Run a free ad on your local online neighborhood publication
• Use the QMB to share the news, after it's on the RHS Calendar, under
the State and Events Forums.
• If you are really gung-ho, notify the press! See instructions and sample
press release on the RHS website. Login, click on Chapter Event Info, then
sample press release.
• Don't forget to contact the city offices to let them know what you have planned. The Chamber of Commerce may help spread the word to local shops and restaurants to let them know you are coming. This way the shopkeepers can feature their red, purple, pink and lavender merchandise and the restaurants will have plenty of staff on hand. Calling your favorites (or the Mall Administration) will be helpful too!
AFTER THE HOOT! Please send your pictures and stories to firstname.lastname@example.org with the subject line of RHS Worldwide Hoot. If you have links to press coverage, send those to PR@redhatsociety.com.